Digital Marketing Manager (Philippines)

Key Responsibilities:

Marketing:

• Facebook Ads Management – Strategy and Execution
• Onsite Platform Ads – Lazada and Shopee Marketing Solutions
• Strategy and Execution
• Budget forecasting for marketing solutions
• Budget Top Up for platform marketing solutions
• Project Management for the team
• Quality control of work
• Reporting to brands on a weekly/monthly/quarterly basis
• ManCom weekly alignment

Graphics and Content:

• Project management
• Quality control of work

Key Performance Indicators:

• Lead generation
• Website & traffic metrics
• SEO optimization
• Paid advertising
• PPC
• Data analytics
• Website programming (HTML, CSS, and JavaScript, for example)
• Social media
• Content management systems (CMS)
• Content creation

Qualifications:

• In charge of planning and managing marketing campaigns that promote a company’s brand, products, and services.
• A minimum of 5 years’ experience in a digital marketing or advertising position
• In-depth knowledge of various social media platforms, best practices, and website analytics.
• Solid understanding of HTML, CSS, and JavaScript is required.
• Highly creative with excellent analytical abilities.
• Outstanding communication and interpersonal skills.
• Up-to-date on the latest trends and technologies in digital marketing.